e-Flyers E-mail Campaigns
e-Flyers E-mail Campaigns
e-Flyers E-mail Campaigns and Alerts
The word flyer, to many people, reminds them of leaflets distributed by hand. Nevertheless, it does have its e-mail counterpart.
E-mail flyers or e-flye e-mail campaigns, are one-page e-mails sent from you or your business driving a single call to action.
E-Flyers/alerts are specially crafted newsletters that can be used as a standalone communication to send timely, targeted and relevant messages to selected contacts in your mailing list or to all your subscribers.
Also, you can drive conversions by scheduling these e-flyers into your newsletter sending policy (scheduled and automated newsletter sending is part of ITprosNET.com's newsletter service functionality)
Increase your Conversion Rates with ITprosNET.com
Create Calls to Action Based on Newsletter Metrics
In-depth insights about readers’ interaction with an entire newsletter can be gained using ITprosNET.com's metrics functionality built within the actual newsletter. Now, using this valuable information, e-flyers can be designed based on subscribers’ behaviour and engagement with the newsletter. For instance, if an article in your newsletter about a product or service gets a high click-through rate, you can send that group an e-mail flyer with a special offer or discount specific to that product or service.
Drive Conversions
By tracking readers' behaviour, you can send further e-mail newsletters to move readers through the sales cycle to conversion. You can drive conversions by sending them more special offers and relevant information and 'push' them towards further reading and links to certain pages on your website.
Send Tailored Offers
E-Flyers that contain content and offers unique to a subscriber and reflect his/her previous behaviour or interest levels (e.g. purchases, downloads, clicks etc.) have an extremely high success rate.
Send Time-sensitive Messages
E-Flyers can be sent to selected subscribers to highlight important information that is time-limited with a call to action - for instance, a special offer ending soon.
Personalise and Segment
E-Flyers can be highly personalised and easily distributed to different customer segments based on your mailing list segmentation and filter criteria. Each e-flyer can be designed with the message and call to action personalised to each recipient.
If sending targeted and highly personalised e-flyer newsletters is relevant to your business, please contact us here.
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