Search Engine Optimization (SEO)
Search Engine Optimization (SEO)
Wikipedia defines Search Engine Optimization as "the process of improving the volume and quality of traffic to a web site from search engines via "natural" search results".
ITprosNET.com tries to explain this by saying that when a user tries to 'Google' you, the site and the site's individual pages are made visible to both search engines and search engine users.
Wikipedia further clarifies it by saying 'the earlier a site appears in the search results list, the more visitors it will receive from the search engine'. Therefore Search Engine Optimization. ITprosNET.com clarifies this as the process of optimizing one's website to increase the traffic.
During the SEO process, it is important to have appropriate keywords for the Search Engine "Spiders" to detect your site. They should not be put into the website to mislead the users which could lead to potential loss of traffic! This practice, known as 'keyboard stuffing', should be firmly avoided.
One should consider that anybody visiting the website is doing so because of its CONTENT. If content is not relevant then there is a potential loss of users.
ITprosNET.com offers a wide range of SEO and SEM packages to target all company and individual needs and budgets.
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