SEO Process

ITprosNET.com prides itself on the underlying process by which we approach all of our customers' SEO campaigns.

While each customer has specific and unique needs, our approach in creating and implementing the right SEO strategy is vital to the success of the overall campaign.

ITprosNET.com - SEO Process (in short)

Phase 1: Analysis

• Analysis of your existing website structure and frequency of indexing in Google
• Your current page rank, age of your domain and the length of time the domain is registered
• Evaluation of inbound link popularity and internal linking process
• Evaluation of outbound link volume ratio compared to inbound links
• Review of the quality and relevancy in which existing links exist
• Analysis of meta tags, h1 tags and title tags as viewed by search engines
• Current website traffic and keywords which drive that traffic
• Competitors with primary keywords compared to yours
• Frequency in which content is added/updated
• Evaluate existing keyword density as it relates to targeted keywords
• View the existing site maps for accuracy and updated frequency

• Examine in which search engines a sitemap and XML map, feeds etc. are submitted 

Phase 2: Strategy Development

• Targeted keyword analysis to develop a list of keywords which will be focused on popularity of search and relevancy to the website
• Review specific changes that are needed to the website itself in regards to the structure of the website (Site map, title tags, meta/h1 tags, header tags, images optimization etc.)
• Determine the overall need for additional content on the website
• Build a detailed link building strategy focusing on varied link sources such as blog posts, footer links, wiki posts and additional sources

• Analyze potential design and implementation of a Blog or RSS feeds to improve frequency of relevant content placed on site

Phase 3: Implementation & Management

• Once your campaign is "live" we will provide weekly/monthly updates as to the status of tasks that have been performed
• Each month, we will provide you with a detailed overview of all services performed, inbound links developed and a detailed rankings report that outlines the rankings movement from the prior month
• Every customer will be provided access to the ITprosNET.com Online Client Center that enables them to view and track all project progress in “real-time”